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OUTGROWN YOUR OWN BACKYARD? COME PLAY IN OURS.
At Columbia, we’re as passionate about the outdoors as you are. And while our gear is available worldwide, we’re proud to be based in the Pacific Northwest, where natural wonders are our playground.
Every product we make and every task we undertake is inspired by the famous words of our founder Gert Boyle: “It’s perfect. Now make it better.” As pioneers of relentless improvement, we are constantly evolving.
We believe the outdoors is ours to protect and strive to keep our planet healthy. We believe in empowering people to experience the outdoors to the fullest.
And we believe in you.
ABOUT THE POSITION
As a Brand team we focus on our consumers’ behavior and create experiences to build connection to our brand. Whether it’s media strategy, brand/product storytelling, content creation or partner activations, the consumer is at the heart of everything we do. And we continue to stay true to our brand, even as we evolve to meet the demands of an ever-changing landscape.
As Senior Brand Manager of Global Media you will be responsible for bringing the Columbia brand to life for consumers at scale. You will do this by creating a strategic and cohesive mix of paid media strategies and plans that inspire consumers and connect them to our brand, stories and product innovations. You'll exercise a strong understanding of consumer behavior and how they consume, share and engage with brand media across a variety of platforms. You'll leverage the 'art and science' of media, full funnel marketing outcomes, and will ultimately build and measure media plans that deliver success for the brand and business. You're adept at driving comprehensive media plans to ensure the successful creation of the right content, in the right channel, for the right consumers, at the right time.
HOW YOU’LL MAKE A DIFFERENCE
YOU ARE
YOU HAVE
#LI-Hybrid
#LI-SR1
Columbia Sportswear Company and our portfolio of brands, including Columbia, SOREL, Mountain Hardwear and prAna, know a thing or two about adventures. After all, we've been on one since 1938, working to perfect the art of enjoying the outdoors. Behind everything we make is an employee who's found that the greatest adventure starts with joining a company that strives to do the right thing.
This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company.
Columbia Sportswear is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. The Know Your Rights poster is available here: https://www.eeoc.gov/poster The pay transparency policy is available here: https://www.dol.gov/sites/dolgov/files/OFCCP/pdf/pay-transp_%20English_formattedESQA508c.pdf Columbia Sportswear is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please notify your recruiter.
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