Position at RetailMeNot
Ziff Davis, a subsidiary of Ziff Davis, Inc., is a leading global digital-media company operating in four core verticals: Technology, Gaming, Healthcare and Shopping. Its brands – PCMag, Mashable, Speedtest, ExtremeTech, Geek, Toolbox, IGN, Everyday Health, AskMen, RetailMeNot, Offers.com, TechBargains, emedia and Salesify – produce and distribute premium content across multiple platforms and devices. Ziff Davis delivers advertising, performance marketing, data services and licensing solutions to thousands of clients worldwide. Ziff Davis publishes in 25 languages and successfully partners with local publishing operators across 114 countries.
A Ziff Davis sales planner manages phases of the pre- sale digital campaign process, including creating media plans/request for proposals, gathering campaign assets and informing cross functional teams on necessary criteria to launch & optimize campaigns to best achieve our clients’ goals.
Responsibilities include responding to requests for proposals via client templated forms and managing proposal development; recommending ad placements and content channels based on client’s campaign objectives; researching user data and audience metrics; analyzing market/category trends; and working with the sales team using continuous communication to manage current client needs and pursue net new business opportunities.
The ideal candidate should possess strategic media planning capabilities and experience supporting online media sales or buying teams. This is a great opportunity for someone looking to step into a sales role in 18 – 24 months or explore other departments within our exciting ad tech portfolio (account management, trade marketing, product marketing, etc).
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