Job Description:
OVERVIEW
The Premium Segment Marketing Content Specialist, Global Refinish serves as a key member of the global marketing and strategic customer teams, ensuring Refinish gains share and retains customers in this high-performing segment.
The primary role of the Premium Segment Marketing Content Specialist, Global Refinish is to build / distribute / train on the tools for the Premium segment that align with the selling playbook and / or key initiatives. The Premium Segment Marketing Content Specialist, Global Refinish will develop and disseminate world-class presentations, collateral, tools, and programs to help Axalta and our customers win in the marketplace. In addition, the Premium Segment Marketing Content Specialist, Global Refinish may assist with customer engagement programs to help customers extract the most benefit from their partnership with Axalta.
The Premium Segment Marketing Content Specialist, Global Refinish will possess a deep understanding of the strategic customer segment in automotive refinish, with profound knowledge of Axalta’s product systems, technologies, and strategies. In addition, the Premium Segment Marketing Content Specialist, Global Refinish will understand the competitive landscape and expertly communicate Axalta’s value proposition through a clear and disciplined approach to messaging.
The Premium Segment Marketing Content Specialist, Global Refinish will work within the Global Refinish Marketing Team and work collaboratively within the organization to conceptualize and execute impactful marketing initiatives in all regions of the world.
PRIMARY RESPONSIBILITIES
QUALIFICATIONS
Our Company:
Axalta has remained at the forefront of the coatings industry by continually investing in innovative solutions. We engineer technologies that protect customers’ products – whether they are battling heat, light, corrosion, abrasion, moisture, or chemicals – and add dimension and beauty with colorful finishes. We have a vast and ever-evolving portfolio of brands primed to play an important part in everything from modernizing infrastructure around the world to enabling the next generation of electric and autonomous vehicles.
Axalta operates its business in two segments: Performance Coatings and Mobility Coatings, which serve four end markets, including Refinish, Industrial, Light Vehicle and Commercial Vehicle, across North America, EMEA, Latin America and Asia-Pacific. Our diverse global footprint allows us to deliver solutions in over 140+ countries and coat 30 million vehicles per year. We’ve recently set an exciting 2040 carbon neutrality goal, in addition to 10 other sustainability initiatives, and we take pride in working with our customers to optimize their businesses and achieve their goals.
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