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Company Description

Do you want to make an impact?

Informa Tech sits at the heart of a thriving business technology community.

And by providing market insight and market access across multiple specialist technology markets, we connect, inform and inspire the technology industry to build a better, more sustainable world and start conversations that really matter.

At Informa Tech, you'll be joining a vibrant community of over 2000 colleagues across 19 locations, and a fast-paced international company that’s part of the UK’s FTSE 100 group of leading businesses. Where else can you rub shoulders with big brands and leading experts, in exciting places, alongside some of the most respected colleagues in our markets?

Job Description

Asia Tech X Singapore (ATxSG) - home to established telecoms and tech events: CommunicAsia, BroadcastAsia, SatelliteAsia, and TXLR8 Asia - is a leading platform at the forefront of technological innovation and business excellence in the heart of Asia. As the epicenter for groundbreaking ideas, cutting-edge technologies, and influential thought leaders, ATxSG is committed to shaping the future of the tech industry. ATxSG's mission of "Tech for good," advocates that technology and innovation can be powerful agents of positive, sustainable change. We believe that by uniting people, sharing information, and fostering innovative ideas, we can catalyse transformative advancements that positively impact lives.

As we continue to grow and evolve, we're seeking a talented and driven Marketing Manager – Client to join our team. The Marketing Manager - Client is a motivated, resourceful and responsible individual who relishes in working in a fast-paced environment. We are looking for a proactive, highly organised, outgoing professional who is a real team player and has excellent communication skills.

Be part of an ambitious and highly committed team, who isn’t afraid to push boundaries and disrupt the status quo. Be ready to take on key challenges from day one, under the guidance of a supportive leadership team who will encourage your personal development and offer you new opportunities. 

In this role you will: 

  • Develop integrated marketing campaigns and lead the post-sale engagement, retention, and growth of our customers, partnered closely with the sales team.
  • Develop and monitor automation campaigns to attract new client prospects to engage with our brands.
  • Drive sales prospects to our event websites and through the buying cycle from awareness to booth purchase.
  • Support in uncovering and identifying upsell opportunities during the customer’s lifecycle.
  • Conduct lead generation campaigns and identify new opportunities to grow the client database year on year.
  • Measure and report on campaign performance to key internal and external stakeholders, highlighting revenue risks, opportunities and changing landscapes. 
  • Work as part of a cross-functional team to deliver successful in-person and virtual events.
  • Foster a test-and-learn mindset, constantly analysing and optimising campaigns. 

Qualifications

What you’ll need… 

  • Minimum 4 years in marketing events.
  • Demonstrable experience in Campaign Management, forming and executing a strategy that raises awareness, generates interest and desire, and solicits action. Leveraging multiple techniques and channels to achieve objectives.
  • Direct response marketing experience; soliciting a call to action, generating demand for sales or an end sale.
  • Building and maintaining relationships and understanding client needs.
  • Managing senior stakeholders and large complex clients.
  • Demonstrable knowledge of the competitive landscape.
  • Strong collaboration and communication skills; written, verbal, presentation.

Additional Information

You can make a real impact at Informa Tech, because what we do matters – and we do it at scale. Informa Tech is a division of Informa, where no two days are the same and you’ll find the freedom, opportunity and support of a fantastic community.

We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say at LifeAt.Informa.com

We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.

At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information. 

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Confirmed 21 hours ago. Posted 27 days ago.

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