Johnson and Johnson has flagged the Business Insights Manager job as unavailable. Let’s keep looking.

Company Description

Creativity has the power to transform human behavior This is the core belief of what we call HumanKind. It's not about advertising or brand propositions or selling products. It's about people and purpose. It's an approach to marketing that serves true human needs, not the other way around. That's why everything we do for brands at Leo Burnett MEA is designed with a human purpose in mind. A brand without purpose is one that will never be understood or embraced by people. A brand with purpose can be a true agent of change and transform the way people think, feel or act. A brand with a true HumanKind purpose can change the world. Our dream is to be the best creator of ideas that truly move people - bar none. Leo Burnett Worldwide, part of Publicis Groupe, is one of the world’s largest agency networks with 96 offices and nearly 10,000 employees. In 2012, the global network was awarded a record-breaking 55 Lions at the Cannes Lions Festival of Creativity and was also named “Network of the Year” by YoungGuns, Dubai Lynx and MENA Cristal Awards. Leo Burnett works with some of the world’s most valuable brands including The Coca-Cola Company, Fiat, Kellogg’s, McDonald’s, Nintendo, P&G, Samsung and Allstate among others. To learn more about Leo Burnett Middle East and North Africa visit leoburnettmea.com, facebook.com/leoburnettmea and follow us via @LeoBurnettMEA on Twitter and Instagram.

Job Description

The Director-Strategy will be a future-focused and creatively driven strategist, who is excited to and able to ignite and inspire breakthrough creativity for a visionary telecommunications and technology conglomerate.

Qualifications

Design and execute original methods of primary research producing actionable insights and solutions.

  • Synthesize complex information into compelling stories and inspire distinctive creativity.
  • Originate coherent frameworks for deriving insights that can be shared with others.
  • Engage clients with a clear narrative and overcome challenges through deep understanding of the category, of the culture, of the company, of the consumers and of the world of connections and platforms.
  • Keep cross-functional team focused on higher-level strategic direction when producing creative content
  • Maintain an authentic relationship with clients, established in trust and competence.

Understanding of the client:

  • Work on specific business verticals for the conglomerate planning across different challenges, occasions and formats.
  • Nourish and safeguard the client relationship, maintain regular contact, and build rapport through added strategic value.
  • Develop strategies and tactics that capitalize on market opportunities to drive brand value for the conglomerate’s master brand.
  • Model the ROI of business decisions to develop winning strategic plans.
  • Build team processes to identify growth opportunities that meet the clients’ needs.

Building a strategy:

  • Create and execute a compelling vision for the brands while setting the strategic direction.
  • Using complex data and information, translate concepts into simple but powerful narratives. Present in a compelling manner and sell effectively to the clients.
  • Develop a strategic roadmap for the clients and execute against the long-term vision.
  • Develop a truly integrated, cross-channel strategic plan and drive ideas and insights across new channels.
  • Write and publish compelling POVs on topics important to client’s business.

Focus on people:

  • Be a respected manager and be seen as a leader.
  • Create and lead internal training sessions on core tools and processes, educating other functions in the adoption of insights, implications, and targeting.
  • Lead various teams to apply research, insights, and customer models to develop and execute strategies while prioritizing the investments.
  • Take a leadership role of cross-functional teams while mentoring junior team members on their development and growth.
  • Inspire multi-disciplinary teams to develop and implement effective campaigns that reflect the overall strategy.

Deliver top results:

  • Able to win awards for effectiveness and creativity, and drive fame-worthy work.
  • Identify opportunities to bring diverse services and incorporate into a broader strategic solution for the clients.
  • Deliver results-oriented relationship marketing strategies for the clients while expanding the overall strategic profile.
  • Participate in growth initiatives by bringing in strategy, technology and great creativity to the table.

Qualifications

  • Bachelor's degree is a must and a masters degree is a plus.
  • At least 10 years of experience in media and advertising and managing clients.
  • 2-3 years of hands on experience in performing strategic planning and leadership.
  • Thorough understanding of all aspects of selling, designing, performing and delivering strategic projects.
  • Leadership abilities and the ability to inspire people.
  • Management skills with ability to co-ordinate multiple projects of different scales.
  • Self-starter and self-motivated with ability to work independently.
  • Ability to communicate across all levels of clients (from executive to C-level) and all levels of the agency/client.
  • Deep level of understanding of effectiveness.
  • Strong organizational skills and attention to detail.
  • Exceptional problem-solving skills and constant positivity upholder.
  • Proven ability to build close client and inter-agency relationships.
  • Strategic thinker - able to challenge the client’s brief to provide the right solution.
  • Ability to work under pressure and tight timelines.
  • Ability to work cross borders to source the best solution for the client.
  • Have the ability to understand the impact of the user journey in a campaign and builds user journeys.
  • Understanding of content within the user journey and how personalization and automation enables and powers that process.
  • Ability to transform data into meaningful insights and business KPIs
Read Full Description
Confirmed 18 hours ago. Posted 30+ days ago.

Discover Similar Jobs

Suggested Articles