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Job Description

Alibaba.com is one of the largest B2B marketplaces in the world, connecting millions of buyers and suppliers in 190+ countries and regions across 40 major product categories. Our mission is to make it easy for businesses everywhere to buy and sell anywhere worldwide.

Our New York team is rapidly globalizing Alibaba.com, serving as an essential ally to US-based sellers and buyers seeking new opportunities to grow their businesses. Our team is diverse, collaborative, bold, and innovating within a $23.9 trillion global B2B market. We are expanding our products, services and partnership ecosystem to help US businesses operate more efficiently, grow more rapidly, and empower their local communities.

The Alibaba.com New York office is looking for a creative, innovative, and analytical researcher to further our understanding of unmet needs and opportunities for us to serve global small businesses and help them thrive in an increasingly online and global world. This position will be critical to the company’s global growth strategy as it innovates and deepens relationships with a growing universe of buyers and sellers around the world. It is an exciting opportunity to build the knowledge base of one of the largest companies in the world, and help inform its growth trajectory from product, service, marketing and communication perspectives.

Responsibilities:

Lead Alibaba.com North America’s market research work
Execute projects focused on understanding the market size, competitive landscape and demand for various b2b market segments and industries.
Carryout periodic sentiment and satisfaction analyses
Collaborate with various business units and teams to help them develop exploratory and validation research in order to inform their strategic roadmap and go-to-market decisions
Synthesize results and present findings to internal stakeholders
Advocate for the needs of the customers, whether buyers or suppliers, and be able to represent their interests.
Work closely with cross-functional partners, both in North America, China, and around the world, to translate your insights into tangible value for customers.
Conduct ad hoc research and analyses based on business needs

Job requirements

Minimum Qualifications & Skills

7+ years of professional experience in market research, customer insights, data science, or related fields
Experience in research design using a combination of primary and secondary research, qualitative and quantitative methodsExperience with inferential and descriptive statistics
Knowledge of advanced analytical techniques, particularly:

 Conjoint Analysis

 Factor Analysis

 Clustering

Expertise in data analysis and statistical analysis software (e.g. Python, R, etc...)
Experience with SQL
Experience moderating in-depth interviews, focus groups, etc.
Expertise in survey design and analysis
Experience with programming surveys in survey instruments (e.g. SurveyMonkey, Qualtrics, etc…)
Experience managing and overseeing research vendors
Expertise in translating data into insights, and presenting/ socializing results with different audience types through verbal and written presentations
Experience working with sizeable datasets, survey data, and customer databases
Understanding of business strategy, go-to-market strategy, product strategy, and operations; demonstrated track record of collaborating with these teams

Preferred Qualifications