Senior Field Marketing Professional

PerkinElmer

  • Serve as the primary contact for Japan sales leaders for marketing support and programs
  • With input from APAC Marketing leader, support the execution of regional marketing plans, including local sales collateral, direct and digital marketing, seminars, workshops, and local events. In addition, work with lead management team to create nurturing campaigns to support the development of warm and cold leads resulting from local initiatives.
  • Administer and coordinate all region specific trade show/event related logistics including show services, marketing materials, accommodations, badge registrations, on-site services, technical services, booth set-up and dismantle on-site lead system. Travel to support events as necessary

Monitor Japan Marketing budget, monthly reporting of marketing effectiveness and weekly project status reporting

This position involves working with the Japan sales leaders to plan and execute tactical programs in support of territory sales and growth goals. Specific programs to be planned and developed include regional advertisements, digital and direct marketing, local collateral production, local PPC and local events (user groups, seminars and tradeshows). 

This position interfaces with Global segment, Global Marketing team, Corporate communications team, sales and regional marketing team. This position will be responsible for executing programs to localize the global NPI and related materials so that it is relevant to the APAC region.

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Confirmed a day ago. Posted 30+ days ago.

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