Marketing & Communications Project Specialist

SSM Healthcare


Role Purpose:


The Project Specialist is a hands-on project professional responsible for guiding workflow and process for Dean Health Plan marketing and communications efforts. The Project Specialist:

• Manages the project timelines and approvals for marketing and communication deliverables at Dean Health Plan, including prioritizing daily workflow to ensure that personnel, project work & budget expenses are maximized.

• Works closely with department leadership to evaluate incoming projects and determine project priorities and timelines.

• Partners with Creative Services to present orderly requests and support timely delivery of projects and materials.

• Administrates and leads DHP participation in the shared marketing work flow system.

• Provides technical guidance to users for the shared marketing work flow system.


Essential Job Duties:


1. Manage project intake, workflow, trafficking and communication with clients and team members using the shared marketing work flow system and its templates.

2. Communicate delays and obstacles to key clients and team members.

3. Interface with Creative Services, agencies, Compliance and other partners.

4. Administrate the marketing work flow system.

5. Demonstrate exceptional project management skills.

6. Monitor team capacity and productivity, managing job logging, hours reporting and capacity/productivity reports.

a. Offer daily trafficking dashboards for Marketing Specialist, Marketing Managers, Product Managers, Sales Managers and Directors.

b. Produce Weekly Traffic Reporting and Analysis for department reviewers

7. Maintain strong working relationships with the sales, product and compliance teams, keeping them apprised of any issues or anomalies that impact business or operational units.

8. Coordinate & track customer feedback/ sign offs, communicating changes and approvals across the project team

9. Ensure process documentation is current and accurate

10. Manage some marketing and communications projects independently.

11. Maintain the master team calendar of projects.

12. Manage archive of jobs and job histories.

13. Act as liaison to Sales for Sales events and Event Marketing.

14. Help drive consistency in the customer/consumer experience at Sales events and Event Marketing.

15. Identify opportunities to enhance the customer/consumer experience at Sales events and Event Marketing

16. Additional duties as assigned




1. Bachelor's Degree in Marketing, Communications, or Business Administration and 3-5 years of experience in marketing, communications, public relations, advertising or related field OR an Associate’s Degree with 6-9 years of relevant work experience.

2. Strong organizational and prioritization skills with the ability to juggle multiple short-and long-term projects, often with tight deadlines while incorporating input from multiple stakeholders and approvers.

3. Strong administrative and computer skills, especially Word, Visio, Acrobat, Excel and PowerPoint.

4. Experience with marketing work flow software systems.

5. Knowledge of marketing campaign development and timelines.

6. Ability to understand editing markup.

7. Ability to prioritize and handle multiple tasks in a demanding work environment

8. Self-starter with the desire to create solutions.

9. Excellent verbal and written communication skills.

10. Strong customer service skills.




1. Knowledge of Adobe Creative Suite software.

2. Experience with Workfront marketing work flow software system.

3. Experience in the insurance industry.


Essential Physical Functions:


1. Job tasks are primarily sedentary in nature.

2. Ability to perform fine motor skills while using the computer or writing. 

3. Ability to hear and converse on the phone and in person.

4. Ability to continuously perform fine motor tasks, such as computer, writing or phone tasks.


Dean Health Plan, Inc.-


Established in 1983, Dean Health Plan is the insurance services subsidiary of Dean and SSM Health. It maintains a position of leadership in insurance services through a physician-led integrated health system that improves the health of its members and delivers a superior level of service and care. We're looking for talented individuals committed to improving the health of community through innovation, partnership and integrity.


Dean Health Plan, Inc.

Primary Location

Wisconsin-Madison-SSM Health Dean Health Plan

Work Locations

SSM Health Dean Health Plan 1277 Deming Way Madison 53717


Insurance Full Time, 8 Hour Day, Days VARIES 80 Mar 22, 2019, 7:38:48 PM - Ongoing

Read Full Description
Confirmed 18 hours ago. Posted 30+ days ago.

Discover Similar Jobs

Suggested Articles