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A DAY IN THE LIFE...

Location: Bangkok, Pathumwan

Company: Nestlé 

Business Unit/Division: Nestlé Health Science Full-time Bachelor’s Degree in Marketing 

At least 5 years experience in managing a portfolio of nutrition/pharmaceutical brands, products and projects at Nestlé or equivalent pharmarceutical/ nutritional business. 

Managed independently under challenging/demanding market environments to achieve and exceed goals

Has had experience of working with cross-functional groups

Has developed and implemented business strategies aimed at increasing brand competitiveness for nhs products

POSITION SNAPSHOT

  • Increase brand competitiveness and market shares by managing key brands, products and projects in line with the volume, profit and strategic objectives in the business plan
  • Understand the portfolio’s market competitiveness and target consumers, translate the understanding into proprietary insights so as to strategize and develop quantified and measurable marketing and brand plans.
  • Propose, implement and oversee projects that create a clear product positioning and increase market share.
  • Manage product portfolio, set pricing strategies and ensure supply chain plans are in line with the brand plan and key targets.
  • Understands impact of budget investments on the brand and acts upon it.
  • Clearly identify and communicate effectively brand priorities to the Nutrition Field Force, Account Managers, pharmacy agent and distributors.
  • Identify and develop opportunities to strengthen positioning, communication or products, using new research findings and Key Opinion Leaders.
  • Provide effective detailing aids and supporting scientific marketing communication for existing and new products in close cooperation with the Nutrition team.
  • Identify gaps pertaining to product formulation, communication, price, availability, visibility and aspects relevant to achieving superiority against competition, recommend and negotiate for innovation/renovation initiatives in coordination with regional/global.
  • Manage the brand’s marketing, promotional, product development and budgets

ARE YOU A FIT?

At least 5 years experience in managing a portfolio of nutrition/pharmaceutical brands, products and projects at Nestlé or equivalent pharmarceutical/ nutritional business.

Managed independently under challenging/demanding market environments to achieve and exceed goals

Has had experience of working with cross-functional groups

Has developed and implemented business strategies aimed at increasing brand competitiveness for nhs products

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Confirmed 8 hours ago. Posted 14 days ago.

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