Nextdoor is a rapidly growing social network based in San Francisco and backed by Silicon Valley’s leading investors. Our mission is to bring back a sense of community to the neighborhood, one of the most important communities in each of our lives.
Nextdoor is used by millions of members in over 170,000 neighborhoods in the US. Since 2016, we successfully launched Nextdoor in the Netherlands, UK, Germany and France.
Through our service, neighbors can share information and recommendations with each other in a private setting. Our platform also allows government agencies and emergency response departments to communicate directly with residents when urgent crime and safety issues arise.
For our activities in Sweden we are looking for a Marketing Communications Manager.
As the Marketing Communications Manager, you are responsible for all our at-scale programs to grow our member base, as well as for all communications with our existing members, neighborhood leads as well as stakeholders and press.
This position is Amsterdam-based and you will be a member of our international t eam.
Development and management of growth marketing campaigns across channels
Identify additional growth marketing opportunities through analysis and test hypothesis
Execute a/b tests and consumer research
Help build and strengthen our community of neighborhood leads through our online platforms and through direct communications
Continuously improve our communications with our members and community leads
Constantly seeking out newsworthy stories within our neighbourhood communities and creating articles and content that journalists want to publish and customers want to share
Identify potential partnerships that drive membership growth and initiate relationships
Develop marketing efforts that help increase the visibility and awareness of Nextdoor products with governmental and non-governmental organizations
Generating and translating website, app, print, social media, email content that reflects our brand positioning and communication objectives
Support with positioning and messaging by providing cultural insights and conducting quick user testing
Quality assurance across all our platforms, including extensive product testing
Uncover future product and market needs for product and management teams
Desired Skills and Experience
Demonstrated success in a marketing or communications organization, preferably in a technology company
Excellent analytical skills and data management expertise, preferably including writing SQL queries
Experience developing and implementing hard working communications campaigns in a fast paced organisation
Experience with designing and executing A/B product tests or performance-based marketing tests
Deep understanding of consumer behaviour
Exceptional creative and persuasive copywriting skills for online and offline marketing campaigns
A strong understanding of social media and online & offline PR - and mechanisms that generate maximum exposure through various media channels
Strong knowledge of the Swedish media landscape, preferably with existing relationships with media
The spokesperson skills to ignite passion and serve as the company’s representative at events and with media
User focussed and community minded
Native Swedish and English communication skills (oral and written)
Lived in Sweden for an extended period
Polished presence; proven ability to present confidently and develop relationships with executives
BA/BS Degree or equivalent
The opportunity to work with a collaborative and entrepreneurial team on a powerful mission to change the world, one neighborhood at a time
Contribute to growth in the early scale-up stages and international expansion of a promising San Francisco based tech company
Work in the vibrant TQ offices in the city center of Amsterdam and get inspired by other startups around us, join regular community events, listen to interesting guest speakers and enjoy excellent coffee
Become the seventh member of the ambitious rockstar team in Amsterdam