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Global B2B Digital Marketing Manager

Date: Feb 26, 2024

Location: 

Tel Aviv, Israel, 1

Company: Teva Pharmaceuticals

Job Id: 54397

Who we are

Together, we’re on a mission to make good health more affordable and accessible, to help millions around the world enjoy healthier lives. It’s a mission that bonds our people across nearly 60 countries and a rich, diverse variety of nationalities and backgrounds. Working here means working with the world’s leading manufacturer of generic medicines, and the proud producer of many of the products on the World Health Organization’s Essential Medicines List. Today, at least 200 million people around the world take one of our medicines every single day. An amazing number, but we’re always looking for new ways to continue making a difference, and new people to make a difference with.

The opportunity

This role involves planning and executing digital marketing strategies to enhance our brand presence, engage with our target audience, and drive lead-generation efforts. The ideal candidate will bring a blend of creative thinking, strategic planning, and analytical prowess to spearhead our digital marketing initiatives

How you’ll spend your day

Product Marketing & Lead Generation: Collaborate with the Product Management team to develop marketing promotions and lead generation programs that align with business goals. Utilize a variety of digital marketing channels to attract and convert prospects. including targeted paid campaigns across platforms.

Marketing Operations & Analytics: Manage the marketing platforms for efficient campaign execution, tracking, and analysis. Optimize marketing campaigns based on performance data to ensure objectives are met or exceeded.

Content Strategy & Creation: Lead the development of engaging content tailored for a B2B audience, leveraging insights to produce materials that resonate with target customers and support marketing strategies.

Cross-Functional Collaboration: Work across departments, including sales, product management, and customer experience, to execute integrated marketing initiatives and support business processes.

Customer Portal Marketing: Drive the adoption of the company's customer portal through targeted marketing programs, enhancing user engagement and fostering deeper customer relationships.

Your experience and qualifications

  • Experience: 3-5 years in B2B digital marketing, with success in product marketing, lead generation, and paid campaigns.
  • Technical Proficiency: Skilled in marketing tools (e.g., Pardot), CRM software, paid advertising platforms, and analytics tools.
  • Data Analysis: Capable of analyzing campaign data to inform and optimize marketing strategies.
  • Project Management: Strong ability to manage multiple projects under tight deadlines.
  • Innovation & Creativity: Creative in developing strategies and campaigns that engage and drive goals.
  • Communication: Excellent written/verbal skills; English mother tongue level or fully proficient

Reports To

Director Global Digital Marketing Growth 

Already Working @TEVA?

If you are a current Teva employee, please apply using the internal career site available on "Employee Central". By doing so, your application will be treated with priority. You will also be able to see opportunities that are open exclusively to Teva employees. Use the following link to search and apply: Internal Career Site

The internal career site is available from your home network as well. If you have trouble accessing your EC account, please contact your local HR/IT partner.

Teva’s Equal Employment Opportunity Commitment

Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's global policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, sexual orientation, gender identity or expression, ancestry, veteran status, national or ethnic origin or any other legally recognized status entitled to protection under applicable laws. We are committed to a diverse and inclusive workplace for all. If you are contacted for a job opportunity, please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.

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Confirmed an hour ago. Posted 28 days ago.

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