Digital Marketing Contractor

PerkinElmer

As a Digital Marketing Specialist, a person will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of the business, this position will play a huge role in driving our business' growth and success.
Search Engine Marketing Specialist duties and responsibilities

  • Plan, develop and implement our SEO strategy
  • Work towards organic search optimization and ROI maximization
  • Regularly perform thorough keywords research
  • Identify key SEO KPIs
  • Monitor redirects, click rate, bounce rate, and other KPIs
  • Prepare and present reports regularly
  • Identify our buyer persona to better target identified audiences
  • Identify problems and deficiency and implement solutions in a timely manner
  • Suggest improvements for process and productivity optimization
  • Work with web developers and marketing teams to properly implement SEO best practices
  • Stay up to date with the latest SEO and digital marketing latest trends and best practices
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Confirmed 19 hours ago. Posted 30+ days ago.

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