Social Media & Content Marketing Manager - Germany

Tinder

Tinder brings people together. With tens of millions of users and a presence in every country on earth, our reach is expansive — and rapidly growing. Germany is one of our most interesting and fastest growing markets, where Tinder helped define how people meet in the modern world. We are looking for a Social Media & Content Marketing Manager to help us grow our business and elevate our brand perception in Germany. If you have marketing experience for a global brand, and a passion for new technology, we want to hear from you.  

In this role you will:

  • Conceptualize creative marketing campaigns (both traditional and out-of-the-box / guerilla) to further strengthen Tinder as a brand in the German market
  • Own the social-media and influencer strategy of Tinder in the German market (including conceptualizing, budgeting and ongoing analysis)
  • Lead the Tinder University program in collaboration with an agency, incl. organization of events and ongoing communication with the student representatives
  • Be a go-to person for Tinder events in Germany. You are the one steering agencies and making sure the Tinder events are engaging and match the look & feel of our brand
  • Follow and evaluate latest trends in the German dating market
  • You will report to the Country Manager Germany

We're looking for:

  • You have a good understanding of digital marketing and have already heard about terms like CPV, CPM, ROI, LTV
  • Profound knowledge in social-media and content marketing
  • You know the German influencener landscape and ideally already executed influencer marketing campaigns
  • Experience in event management and knowledge in orchestrating the different moving parts of such an event
  • A strong customer focus and a will to profoundly understand the underlying needs of different Tinder user groups
  • You know what’s hot in Germany and you are always following the latest trends in social-media, fashion, lifestyle etc.
  • Experience abroad is a huge plus because you will be dealing with an international environment

As part of our team, you’ll enjoy:

  • The hustle of a startup with the impact of a global business.
  • Tremendous opportunity to solve some of the industry’s most exciting problems.
  • Working with an extraordinary team of smart, creative, fun and highly motivated people.
  • Competitive compensation
  • Truly multicultural team across multiple time zones
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Confirmed 15 hours ago. Posted 30+ days ago.

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