TheFork, a TripAdvisor® Company is the leading online restaurants reservation platform in Europe with a network of more than 40,000 restaurants worldwide, more than 14 million monthly visits, 7 millions of opinions and more than 7000 restaurants in Spain. The platform operates as "LaFourchette"in France and Switzerland as "ElTenedor" in Spain, as "TheFork" in Italy, Belgium, Portugal, Brazil, Sweden, Denmark and Turkey. It also operates in English as "TheFork.com“, as Dimmi in Australia and as IENS in the Netherlands.
TheFork connects restaurants and diners via TheFork (website and application), as well as through TripAdvisor. Users can easily select a restaurant according to their own criteria (such as the localization, type of cuisine, restaurant type and average price), consult their reviews, check real-time availability and instantly book online. For restaurants, TheFork provides a software solution, TheFork Manager, which enables restaurants to optimize reservation management, streamline operations and ultimately improve service and revenues, following Yield Management principles of price variability relative to time, a practice used successfully in the travel and hotel industries.
Work closely with B2B and Strategy team to identify potential business partners that could support ElTenedor growth hacking strategy.
Develop win-win sponsorship strategies to generate extra visibility and business for the partners and incremental revenues for the company.
Grow a new client portfolio selling bespoke sponsorship packages to senior decision makers on a national and international scale.
Liaise with Central team, to build potential partners business cases to identify incremental revenues.
Collaborate with the brand marketing team and creative teams to create campaign assets and deliverables.
Manages day to day activities to ensure volume commitments for the plan are delivered.
Perform monthly performance review of each partnership and sponsor.
Identifies risks and creates contingency plans to deliver forecasted volume.