Santen

Company Description

Santen is a specialized company with a proud 130-year heritage focused exclusively on eye health. As a Japan-originated, global company with our footprint in over 60 countries and regions, our mission is to provide essential and significant value to patients and society through our products and services created from our expertise in ophthalmology and from the patient’s perspective.

SANTEN PHARMACEUTICAL VIETNAM CO., LTD. drives this mission locally, focusing on the sales, marketing, and distribution of our innovative ophthalmic portfolio to address the significant and growing need for high-quality eye care across Vietnam. We are committed to developing the local ophthalmic ecosystem through partnerships and educational support for medical professionals.

As Santen Vietnam continues to grow and expand its business, we are looking for a talented individual to join us as a Product Manager.

In this role, you will be responsible for defining and executing the product strategy to attain given goals and objectives. You will also cooperate closely with team members and other functions to ensure alignment with organizational directions and collectively achieve business goals.

Job Description

What you will do

• Formulate and implement short-term and mid-term product strategies to achieve targets for market share, annual revenue, and profit.
• Plan and execute strategic, effective marketing activities and communications to increase the product's share of voice and strengthen brand equity as a market leader.
• Set up, monitor, review, and report on marketing activities (KPIs/ROI), forecast revenue and expenditures, and manage the assigned product budgets.
• Work closely with the field force team and cross-functional partners (both internal and external) to ensure seamless execution of the marketing plan and projects.
• Perform market research, analyze customer needs, current market conditions, and competitor information to identify new opportunities.
• Identify market development opportunities to propose action plans for improving brand awareness and providing solutions for unmet patient needs.
• Be involved in the process of determining the pricing strategy for assigned products.

Qualifications

What you will bring to the role

• At least 3 years of direct experience as a Product Manager (or 5 years as a Product Specialist) within the pharmaceutical industry.
• A degree in Pharmacy or Medicine is preferred, or a strong background in business/marketing for proven professional MKT expertise.
• Excellent command of strategic thinking, problem-solving, and analytical thinking, with a strong focus on result orientation and objective decision-making.
• Proficient knowledge of modern and integrated marketing, coupled with excellent written, verbal, and presentation skills.
• Demonstrated leadership qualities, persuasiveness, and the ability to build strong internal and external networks for effective collaboration.
• High passion for the job, ambition to achieve targets, and proven adaptability to a dynamic business environment.
• Solid medical and marketing knowledge, plus good computing skills, especially with MS Office software.

Additional Information

Grow your career at Santen

A career at Santen is an opportunity to make a difference. We aspire to contribute to the realization of “Happiness with Vision” by providing eye health products and services to patients, consumers, and medical professionals around the world. Guided by our CORE PRINCIPLE, “Tenki ni sanyo suru”, Santen is engaged in the global research & development, manufacturing, and sales and marketing of pharmaceutical products in opthlamology. We have team members around the world using their diverse talents to unlock new modalities and drive innovations for patient outcomes, education and treatment. At Santen, we believe in empowering all our team members with flexible ways of working and a highly inclusive work environment.

The Santen Group is an Equal Opportunity Employer. We are committed to building diverse teams and ensuring a safe and inclusive physical and virtual workplace for every one of our team members. All employment decisions are based on business needs, role requirements and individual qualifications regardless of race, color, ethnicity, national origin/ancestry, religion, sexual orientation, gender, gender identity/ expression, age, disability, medical condition, marital status, veteran status, or any other characteristic protected by law.

If you require any kind of accommodation during our recruitment process, please let the recruiter from our team know.