Deliver business value through Right and Fast partnership
Plan, develop and execute marketing programs to establish and promote Honeywell brand presence. Coordinate objectives with marketing, creative and demand generation teams to drive profitable sales, brand growth and loyalty across Honeywell SPS Gold Business Enterprises. Leverage voice of customer insights to refine brand management. Help promote uniformity and consistency of brand. Assist in development and refinement of uniform design language standards (DLS) and visual brand strategies. Oversee research projects that examine, analyze and predict buyer behavior to enhance brand and product visibility and company credibility.
Translate brand strategies into brand plans, brand positioning and go-to-market strategies
Drive the strategic brand strategy, including design language style guides, brand guidelines, brand vision and value proposition
Oversee advertising and marketing activities to ensure the right message is delivered for the Honeywell SPS product, solution or service
YOU MUST HAVE
ExemptCreated with SnapResponsible for crafting the brand marketingDefine strategies that reinforce the brandingCustomer segmentation and customer insight developmentProviding market research to identify trendsGenerating names for new and existing products/services
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, or veteran status.