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Marketing Campaigns Specialist (Big Campaigns)

Shopee

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

About the Team:

The Marketing Campaigns Specialist (Big Campaigns) leads the execution of in-app campaigns through the creation of campaign wireframes, project follow-through, and coordination across different Shopee departments. The Campaigns Specialist ensures quality work and a smooth consumer experience to help meet key business objectives.

Job Description:

  • Independently lead execution of assigned campaign/s
  • Coordinate with various teams on relevant requirements and timelines to:
  • Secure deals and vouchers
  • Ensure campaign is properly communicated across in-app and external channels
  • Create, set up, & ensure standard quality of in-app assets: microsites, banners, push notifications, vouchers, deals, and other features
  • Propose initiatives for optimizations of campaigns and internal processes
  • Generate post-campaign reports and actionable insights for subsequent campaigns

Requirements:

  • Fresh graduates with an interest in e-Commerce; or 
  • 1-2 years of work experience in a Marketing role, preferably in e-Commerce, Telco, or FMCG
  • Good project management and communication skills
  • Self-starter; Able to work quickly and pivot when necessary
  • Thorough and detail-oriented
  • Strong ownership and passion in assigned tasks 
  • Demonstrates they are a team player
Read Full Description
Confirmed 23 hours ago. Posted 30+ days ago.

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