Director, US Consumer Marketing, dupilumab Pediatric Atopic Dermatitis
The Director US Consumer Marketing, dupilumab pediatric atopic dermatitis (AD) will be responsible for helping lead the development, execution and measurement of all key marketing strategies and tactics to support the successful launch of the pediatric indication.
Key responsibilities start with developing an intimate and thorough understanding of core patient needs to inform and guide all aspects of patient engagement. This core understanding should be reflected in consumer unbranded and branded communication campaigns as well as through robust Customer Relationship Management (CRM) activities and other patient support programs. Additionally, the Director will ensure that all key strategies and activities are aligned with HCP, patient service programs and payer efforts and broader portfolio priorities.
In addition to prerequisite experience, technical knowledge and skills, the Director must have an ability to collaborate and lead in a complex, hybrid organizational environment. This applies within the US and Global Sanofi commercial & medical structures, as well as across the broader Alliance with our Joint Venture partner, Regeneron.
The Director position will report to the Head of Dermatology Marketing, and will work closely with the head of Consumer Marketing for the adult indication.
Genzyme Corporation (a Sanofi company) and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
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