GroupM

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

Role Summary and Impact

As a Senior Programmatic Executive, you'll plan, execute, and optimize programmatic media buys to achieve our marketing and business objectives. Your expertise will directly drive increased brand awareness, improved lead generation, and enhanced ROI for our clients, contributing significantly to the growth of our programmatic offerings.

• Develop comprehensive programmatic plans aligned with client goals.
• Manage and optimize programmatic campaigns across various platforms and channels.
• Analyze campaign performance data to identify trends, insights, and optimization opportunities.
• Support in developing the programmatic product across emerging channels i.e CTV, Audio, PDOOH & Video.
• Oversee budget allocation and ensure efficient spending to maximize ROI.
• Collaborate with internal teams to ensure seamless campaign execution.
• Negotiate favorable rates and terms with media partners to secure premium inventory.
• Stay up-to-date on the latest programmatic trends, technologies, and best practices.
• Present campaign performance reports and insights to clients, providing strategic recommendations.

Skills and Experience

• Market knowledge of digital advertising and programmatic ecosystem, with 2+ years of hands-on experience in programmatic operations & campaign management.
• Good knowledge of media vendors, platforms, verification partners and DSPs such as Display and Video 360, the Trade Desk, Amazon, etc.
• Outstanding analytical, decision-making, and problem-solving skills; sharp attention to detail.
• Strong proficiency in Microsoft Excel
• Good communication & verbal skills

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.