At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.
Job Summary职位概述:
Responsible for territory marketing campaign ,product promotion and Top accounts management: make and implement territory marketing plan, improve territory distributors and customers’ product cognition , increase customers coverage and sales volume
负责区域内的市场活动,产品推广及重点客户管理:制定所负责区域的市场计划及实施,提高区域内经销商和客户对产品认知,提高客户覆盖率和销量
Main Tasks & Responsibilities主要工作职责 :
Responsible for regional key project promotion, and increase regional sales volume of related products.
负责区域内重点项目的推广,提高区域内产品销量。
Develop and manage regional marketing team, work closely with sales team and ensure to achieve annual sales target
发展和管理区域市场团队,和销售团队紧密配合,以确保达成年度指标。
Responsible for regional marketing campaign, including: holding regional events and area events, sponsoring 3rd party congress etc., to make more customers have cognition of Roche products.
负责推广活动,包括:举办区域会,城市会,参加第三方会议等模式,以达到更多客户认知罗氏产品。
Maintain communication and cooperation with KOL, cultivate speakers for market promotion
维护与区域学术带头人的交流合作,为市场推广发展专业讲者。
Develop and maintain regional Key customers to improve customer experience
发展并维护区域重点客户,提升用户体验。
Conduct product training to sales and distributors regularly
定期对销售人员和经销商进行产品培训。
Collect and manage customer information, competitor information, industry trends and sales data etc., to make and implement regional marketing campaign plan better.
收集并整理客户信息,竞争对手信息,行业动态信息,销售数据等,以更好的制定区域推广计划和实施。
Other projects or tasks assigned by line manager
主管指派的其他任务
Conduct business in full compliance including but not limited to Roche Secure, Roche Behavior in Business, Roche Competition Law Interactive Dialogues, Roche Safety, Security Health and Environmental Protection
遵循罗氏所有合规要求,包括但不限于罗氏信息安全,罗氏商业中的行为,罗氏竞争法互动对话,罗氏安全健康环境等,合法合理开展业务活动
Understand and fulfill the responsibility of line manager's SHE tasks and duties (as defined in SHE handbook)
了解并执行直线经理的SHE职责(详见SHE手册相关定义)
A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.
Let’s build a healthier future, together.
Roche is an Equal Opportunity Employer.
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