Digital Designer
About Us:
vineyard vines is a highly successful, privately held, American clothing and accessory retailer founded in 1998 on Martha's Vineyard by brothers, Shep and Ian Murray. With Shep & Ian still at the helm today, vineyard vines has experienced exponential year over year growth and now operates over 120 retail locations including an outlet division, a successful e-commerce business, domestic distribution center, and expanding corporate headquarters. In addition, vineyard vines is carried in major department stores such as Nordstrom and Bloomingdales as well as numerous specialty boutiques across the US.
vineyard vines was founded on a state of mind that Every day should feel this good.
You don't need to be on a beach, by the ocean or on vacation to have Every day should feel this good moments. It's a state of mind that we all experience, and one where everyone is invited. At vineyard vines, we don't live an #EDSFTG life away from our desks - we bring it to work with us, too.
In our stores, at our Harbor Drive headquarters or working remotely, our company culture is fun, encouraging and welcoming to all. We work hard and play harder, and we never take ourselves too seriously. And while we have many company goals, our number one priority is making vineyard vines a great place to work for all employees.
Our team is our family, and we'd never have grown to where we are today without them.
We're committed to building an inclusive team across all channels, departments and stores within our community. We hope you'll join us and see what the smiling pink whale is all about.
Overview:
We’re looking for a highly skilled Digital Designer with a passion for bringing scalable, data-driven brand experiences to life. This role is perfect for someone who thrives in a fast-paced, collaborative environment and enjoys creating compelling digital designs. You will be responsible for bringing the brand to life across a variety of digital channels, including email, social media, web and (DGM) digital global marketing. A successful candidate will be creative, detail-oriented, proactive, and excited to contribute fresh ideas to a growing team and welcome any challenges in the process. This role is ideal for a creative thinker who thrives in a fast-paced environment where performance, personalization, and modular design come together to deliver high-impact digital campaigns.
Key Responsibilities:
- Design and produce modular digital assets for marketing assets for vineyard vines website, social media, and DGM collateral across various platforms
- Collaborate with the Creative Team to develop engaging seasonal campaigns and brand partnerships
- Work with cross-functional teams to ensure alignment on creative materials and messaging
- Edit and refine design work based on team feedback while maintaining brand standards
- Contribute to creative brainstorming sessions with original and innovative ideas
- Support special projects and respond to ad-hoc design needs as assigned
- Develop scalable design systems that allow for content variations, localization, and personalization through data feeds.
- Partner with copywriters, developers, media teams, and strategists to bring dynamic creative strategies to life.
- Optimize assets based on performance data and A/B testing results; continuously iterate to improve engagement and conversion.
- Ensure design consistency, brand integrity, and responsiveness across formats, devices, and audience segments.
What You Bring:
- Bachelor’s degree in digital design or equivalent professional experience
- 3 to 5+ years of experience focused in digital design working in branded content, agency, editorial or marketing environment.
- Strong portfolio showcasing both high-impact email campaigns and web builds.
- A high degree of proficiency in Adobe Creative Suite with a sharp focus in Photoshop and Figma
- Strong understanding of typography, layout, and color theory for digital applications with an eye for editorial layout cropping and editing photography
- Ability to prioritize and manage multiple projects with excellent time management and organization
- Strong communication skills and the ability to listen, receive feedback, and collaborate effectively
- Strong understanding of creative best practices for paid media and user behavior across channels.
- A proactive mindset with a desire to improve processes and contribute creative ideas
- Enthusiasm, adaptability, and attention to detail with a positive and professional attitude
- A strong understanding of brand guidelines and commitment to organizational policies
- Animation, AI, illustration and motion design are a plus
Every Day Will Feel This Good Because:
- We have a fun-spirited entrepreneurial culture filled with truly “good” people
- We offer a generous employee discount so you can rep our lifestyle on-and-off the boat
- We offer a competitive salary package, 401-K, commuter benefits, and paid-family leave, health savings , flex spending accounts, life & disability insurance
- We have an onsite gym as well as health & financial wellness programs to keep you active
- We offer 2 summer Fridays to take off in addition to a competitive vacation policy & holiday calendar
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