B2C Marketing Manager Myanmar

Gameloft

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Company Type
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Company Description

Gameloft is a leading publisher of digital games for smartphones and tablets. Our titles include well-known franchises like Asphalt and Modern Combat, as well as licenses from Disney, Marvel, Hasbro, Universal and Mattel. Our 6,000 employees are responsible for more than 1.3 billion game installs worldwide. 

If your skills set and interests align with the above then “Get in the Game”!

Job Description

RESPONSIBILITY

The B2C Manager is placed under the responsibility of the local Country Manager and is working closely with the local sales teams and developers, as well as the Global team based overseas to make sure that Gameloft provides the best value proposition and user experience to the customers in our mobile sites for Valued Added Services CARRIER GAMING CONTENTS offers.

JOB SCOPE FOR MYANMAR MARKET:

- Define projects, priorities and requirements for subscription services, landing pages and mobile sites of assigned countries, working closely with a dedicated team of developers; 

- Follow the launched projects with tests and dedicated analysis to ensure everything works properly ; 

- Identify opportunities of growth or optimizations within existing and potential channels in local markets

- Monitor competitor s’ marketing actions and propose creative ideas to improve Gameloft’s Mobile Gaming services and subscription offers; 

- Daily monitoring of traffic and performance indicators to understand trends and take next actions, check accuracy of stats, post launch analysis ; 

- Optimize content consumption usage,  making sure the usage of the services is at expected level;

- Defining communication brief to designers for banners creation and other digital marketing elements to promote online Gaming services

- Animate sites by updating them regularly (eg which games to promote on mobile sites, banners and offers for special occasions, launching sweepstakes) ; 

- Work closely with User Acquisition Team to launch acquisition campaigns (optimizing flows, KPIs, communicating any change that might affect results); 

- Support Sales Managers and Country Managers for business meetings with presentations and analysis ; 








 







Qualifications

Bachelor level degree minimum, Graduated from Top 5 Universities in Myanmar

Excellent command of English and Burmese 

Additional Information

Gameloft offers a casual work environment, competitive salary and comprehensive benefits package.

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Confirmed 20 hours ago. Posted 30+ days ago.

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