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Who We Are

Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.

To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.

What You'll Do

We are seeking a strong candidate with experience and passion to fill a Senior Analyst - BCG Vantage role within the MSP Practice, focused on the topic of Digital Marketing. As a Senior Analyst - BCG Vantage within the MSP Practice Area, you will -

• Partners with case teams to identify & address critical knowledge asset requirements.
• Travel requirements to support client projects, proposals, conversation starters will be minimum 20-30% and may vary across the year
• Provides customized knowledge for client work, prepares accurate, well developed documents and knowledge assets.
• Be a driver of growth of Marketing topic in APAC region & contribute to global thought leadership agenda.
• Liaises with other specialized teams (e.g. BCG X) to bring out the optimal solutions to ensure that requests/projects are delivered in an optimal manner
• With consultants, collects, synthesizes, analyzes case team learning & inputs into new knowledge products (case vignettes, frameworks, methodology)
• Leverage his/her expertise to support project proposals (e.g. outside-in observations, competitive benchmarking, maturity assessment etc) as well as client casework.
• Be responsible for creating and maintaining best-in-class institutional content and knowledge that supports and advances the Digital Marketing topic (e.g. case vignettes, credentials, toolkit evaluations, vendor management, etc).

Successful candidates will possess advanced analytics technical expertise, strong collaborative and execution capabilities, excellent verbal and written communication skills both to expert and non-expert audiences, a practical and flexible mindset, and high attention to detail and work quality. You will join a growing team with a global presence and will work most closely with team members in India

What You'll Bring

• Bachelor’s Degree required; Advanced Degree preferred, with demonstrated high academic achievement
• Hands-on experience with Google Ads, Meta Ads
• Business Analytics, Mathematics, Statistics, Computer Science, IT, Marketing, Computer Applications, Engineering, or related field is required
• 3-5 years of industry or consulting professional work experience
• Previous experience at a consulting firm, eCommerce, marketing agency firm strongly preferred
• Understanding of DSP/DMP platforms, Mar-Tech, AdTech Platforms, and/or Alteryx is a plus
• Prior experience in a start-up environment is desirable
• Flexible, self-motivated, and proactive out-of-the-box and critical thinker
• Excellent interpersonal and communication skills, fluent written and spoken English
• Strong business acumen and problem-solving capabilities

Who You'll Work With

The Senior Analyst - BCG Vantage will be an integral part of BCG’s MSP Practice and directly integrate into case teams on client engagements. Like all BCG case teams, you will work with a diverse set of functions across BCG to drive innovative thinking and outcomes for BCG and our clients. Our team is made up of a diverse pool of knowledge positions that allow us to pursue exciting, innovative knowledge careers.

Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.

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