Responsibilities
About the team
The team is a cross-functional, creator-focused group dedicated to empowering content creators through strategic incentives, data-driven growth programs, and educational initiatives. They blend creativity with operational precision to drive creator success and build a thriving, sustainable ecosystem.
About the role
We are looking for a driven Mid & Long Creator Operations Specialist to support the Creator team in daily operations, planning, and strategy execution. This role plays a critical part in enhancing the Creator ecosystem by developing and managing incentive programs, designing acquisition strategies, and fostering incubation initiatives to drive creator success. You will collaborate with cross-functional teams, analyze performance data, and create actionable campaigns that empower creators at all stages of their journey.
Responsibilities
1. Creator Performance Growth
- Design and implement incentive mechanics to drive creator performance growth and ensure a consistent supply of quality content in livestream and short video formats.
- Oversee creator incentive programs, ensuring rewards align with task completion and performance milestones.
- Collaborate with internal teams to allocate necessary resources and support creators in achieving performance targets.
2. Creator Incubation and Acquisition Strategy
- Develop and execute creator incubation strategies to nurture emerging creators and maximize their performance potential.
- Plan and implement acquisition campaigns to onboard new creators, focusing on building a sustainable and diverse creator ecosystem.
- Partner with marketing and category teams to ensure seamless integration of acquisition and incubation campaigns with broader platform goals.
3. Data Tracking and Analysis
- Analyze performance data and generate reports to evaluate the effectiveness of incentive programs, incubation initiatives, and acquisition campaigns.
- Identify trends, patterns, and opportunities for improvement within the creator ecosystem.
- Translate insights into actionable strategies to optimize creator performance and growth.
4. Creator Education & Engagement
- Plan and execute Creator Webinars and Offline Trainings to educate and upskill creators on best practices, platform updates, and monetization strategies.
- Ensure effective knowledge transfer by creating structured training materials and hosting interactive learning sessions.
- Foster strong relationships with creators by addressing concerns, providing ongoing support, and gathering feedback for continuous improvement.
Qualifications
Minimum Qualifications
- Bachelor's Degree or higher in Business, Marketing, Data Analytics, or a related field.
- 2-5 years of experience in e-commerce platforms, creator management, marketing campaigns, or business analytics with relevant experience in e-commerce.
- Excellent communication and interpersonal skills to effectively collaborate with creators and internal teams.
- Strong organizational skills, with the ability to manage multiple projects and adapt to evolving priorities.
- Fluency in English, with the ability to thrive in a dynamic, fast-paced environment.
- Comfortable with public speaking and presenting to an audience.
Preferred Qualifications
- Proven experience in creator acquisition and incubation strategies, including traffic resource allocation, livestream, and short video strategies.
- Proficiency in performance tracking tools and analytics platforms.
- Strong analytical mindset with the ability to interpret data and derive actionable insights.
- Experience in planning and executing training programs, webinars, or workshops.
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