Marketing Manager - POC

Roche

China, Shanghai, Shanghai

  • Job facts

You will be responsible to plan and direct marketing of Roche Diagnostics' Point of Care products and services.

  • Establishing and implementing strategic marketing plans to achieve corporate objectives: Researching, analyzing, and monitoring financial, technological, and demographic factors to capitalize on market opportunities and minimize effects of competitive activity;  Conducting marketing survey on current and new product concepts, and providing feedback for future product development; Overseeing and evaluating market research and adjust marketing strategy to meet changing market and competitive conditions; Ensuring effective control of marketing results, and taking corrective action to guarantee that achievement of marketing objectives falls within designated budgets etc.
  • Building KOL network in terms of product advisory board and speakers, Establishing and maintaining relationships with industry influences and key community and strategic partner. Developing and managing Key Opinion Leader for products for effective promotion of product lines;
  • Building new POC marketing team by recruiting and coaching product specialists and product managers;
  • Overseeing development and maintenance of customer database;
  • Assisting in yearly budgeting and control department expense within budget;
  • Developing career and development plan for subordinates.
  • Who you are
    You’re someone who wants to influence your own development. You’re looking for a company where you have the opportunity to pursue your interests across functions and geographies. Where a job title is not considered the final definition of who you are, but the starting point.

    You should hold:

    • Bachelor Degree or above, majoring in Pharmacology, Medicine or Pharmacy or Business Administration, MBA is preferred;
    • Proficiency in both spoken and written English and good command of MS office software application;
    • Product & marketing expertise.

    You should have about 8 years' experience in pharmaceutical or medical MNC, at least 5 years' experience in product management.

    Read more
  • Who we are
    At Roche, 94,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, we’ve become one of the world’s leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity. Roche Diagnostics is committed to create a great place to work for its employees and in 2015 we have been accredited as Regional Best Employer Asia Pacific by Aon Hewitt. Individual Best Employer Awards were awarded in Singapore, Korea, China and India.

    Roche is an equal opportunity employer.
  • Job facts
    • Location China, Shanghai, Shanghai
    • Function Sales & Marketing
    • Subfunction Commercial Business Support
    • Schedule Full-time
    • Job level Manager
    • Job type Regular Employee
    • Division Diagnostics
    • Posted since 2018/01/11
    • Job-ID 3589048149
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You should hold:

  • Bachelor Degree or above, majoring in Pharmacology, Medicine or Pharmacy or Business Administration, MBA is preferred;
  • Proficiency in both spoken and written English and good command of MS office software application;
  • Product & marketing expertise.

You should have about 8 years' experience in pharmaceutical or medical MNC, at least 5 years' experience in product management.

  • Location China, Shanghai, Shanghai
  • Function Sales & Marketing
  • Subfunction Commercial Business Support
  • Schedule Full-time
  • Job level Manager
  • Job type Regular Employee
  • Division Diagnostics
  • Posted since 2018/01/11
  • Job-ID 3589048149

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Confirmed a day ago. Posted 30+ days ago.

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