Job Description
Life at Grab
At Grab, every Grabber is guided by The Grab Way, which spells out our mission, how we believe we can achieve it, and our operating principles - the 4Hs: Heart, Hunger, Honour and Humility. These principles guide and help us make decisions as we work to create economic empowerment for the people of Southeast Asia.
Get to know the Team
The team needs to be able to create excellent marketing activities in order to accelerate growth of demand. The team needs to also have the muscle skills to execute the strategy in a timely manner.
Get to know the Role
Creative Lead is someone who is responsible to translate strategy to elevate innovation and establish a unified brand understanding and company representation tailored to the right channel of communication.
The Day-to-Day Activities
- Work with entire team on a creative interpretation to elevate innovation and establish a unified brand understanding and company representation
- Developing creative based on business needs
- Conceptualize campaign vision, harnessing original graphics, copy, website content, social media, and other marketing materials
- Develop creative briefs based on ideas from brainstorming sessions, with direction, schedules, and deliverables for the creative team
- Delegate projects to in-house designers and oversee execution, lay outing, storyboards if needed
- Obtain team approval of final layouts, storyboards, and illustrations; encourage members to provide feedback; and respond to internal commentary and requests
- Research and understand business needs and target audiences, through online searches, reviews of existing research, interviews with subject-matter experts, and in-person meetings
- Write original copy and edit content for a range of marketing and communications materials
The Must-Haves
- Fluent in Bahasa Indonesia
- Good in written and spoken English
- Excellent in Adobe
- Minimum more than 4 year experience in Creative
- Excellent communication skills. Good interpersonal skills that enable one to work with people at all levels, to motivate and empower whenever necessary
- Experience in Agency is a plus point
- Able to translate key business decisions or provide solid recommendations into the creative output
- Self-starter and ability to work well in a fast-paced environment
- Passionate about the social mission and making a positive impact in emerging markets movement
Our Commitment
We recognize that with these individual attributes come different workplace challenges, and we will work with Grabbers to address them in our journey towards creating inclusion at Grab for all Grabbers.
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