Marketing Operations Manager

Skillz

Company Type
Responsibilities
Experience
Workhours

 About Skillz:

Today, people spend more time playing video games than they do playing all physical sports, and eSports are poised to become bigger than the NFL, NBA, MLB and NHL combined. Skillz provides the technology that powers an eSports industry forecast to exceed $5 billion in annual revenue by 2020.

As the eSports provider for over 4,000 game studios, Skillz enables any mobile game to be turned into a competitive eSport that can also be broadcast on major streaming sites like Twitch and YouTube. We do this by integrating our unique layer of code directly into the mobile app, which activates our end-to-end tournament administration and other important features like player matching, anti-cheating mechanisms, customer support and a built-in loyalty program. Skillz accounts for more than 30% of eSports prizes, and we’ve already hosted more than 100 million tournaments for 10 million players in over 180 countries.

We’ve raised over $28 million in funding from well-known venture capital firms as well as major sports team owners from the NFL, NBA and MLB. In our quest to make gaming better for players and developers, we’re looking for savvy, passionate and hardworking teammates to help us build the future of sports. If you’re excited about defining a multibillion dollar industry, building an awesome product, or working with bleeding edge technology, Skillz just might be for you!

Our Culture:

We are true believers in electronic sports, so don’t be surprised if you see us playing mobile games at our desks or in the kitchen. At Skillz, this type of behavior is encouraged! You can also catch us at our weekly game nights playing anything from Starcraft to Cranium over dinner, while discussing new technologies or brainstorming ideas to improve our business.

Not a “gamer”? Don’t worry about it. Every Skillzian brings a unique perspective to the team, and we bond over plenty of activities that don’t involve games. We’re working to build a truly groundbreaking company, and we want top-notch people to join us in that mission. As the creators and leaders of a new marketplace, we work with a “do whatever it takes” mentality, and frankly, we get the job done!

Our team is comprised of passionate, intelligent and creative individuals who consistently seek out new challenges and knowledge. We embrace out-of-the-box strategies to propel our business forward, and foster a culture where every person’s voice is heard. Our team comes from diverse backgrounds, and our leaders have a strong history of funding, building and selling successful enterprises. If you're up for the challenge, we’d love to meet you.

Key Responsibilities:

In pursuit of the core objective: Grow and nurture leads through multiple marketing campaigns across numerous channels to the point where leads are ready to be closed by our sales team sales team

  • Leverage the marketing and sales database for greater campaign efficiency and effectiveness
  • Troubleshoot and test campaigns, workflows, data issues and other key marketing ops functions, e.g. bidirectional feedback loop between SFDC & Marketo required
  • Provide campaign analytics to other parties within marketing and document campaign performance
  • Assist in implementing and optimizing the Martech stack as it continues to grow
  • Manage and build campaigns, programs, drip & nurture programs and customer communications in Marketo
  • Manage and build lists for campaigns, import records, and manage a database
  • Provide exemplary service to internal customers such as sales, marketing program managers and executives
  • Create process/policy and lead Marketo governance effort as critical, company-wide business process

Qualifications:

  • Advanced user of Marketo (daily use for at least 2 years)
  • Minimum 3-5 years’ experience in a Marketing/Sales Operations role or similar position.
  • Strong analytical skills and ability to translate complex data sets to concrete business recommendations for marketing and sales leadership with the goal to optimize revenue generating investments
  • Expertise in B2B marketing
  • Working knowledge of HTML & CSS
  • Basic understanding of data warehousing, business intelligence and lead management processes and technologies
  • Excellent communication skills: verbal & written
  • Innovative, motivated, organized, high-energy team player
  • Process and quality orientation with attention to detail

Bonus points for experience with the following:

  • Software or high-tech marketing
  • Google Analytics
  • Google Adwords
  • Wordpress



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Confirmed 11 hours ago. Posted 30+ days ago.

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